Secret Hotel Critic
Your Hotel, Perfected

Testimonials & About


Testimonials & about us

Founded in 2017, Secret Hotel Critic's mission statement is simple: to help as many hotels as possible around the world reach their full potential.

Note social media management, and hotel sales, contracts, will act under different contracts, discussed at the time.

We're a team of enthusiasts based in different continents with strong backgrounds in the hotel industry. Our Global reach allows us to offer a standardised price for any hotel in the world, while implementing all-important cultural indications.

Why Secret Hotel Critic? If you knew who was critiquing your hotel, your staff may, purposely or un-purposely, treat the critic with positive bias. The way we operate means you have no idea which guest is critiquing your hotel or when.

Our critiques are custom to the level and brand of your hotel, although we do have specialise expertise in the luxury segment.

We've helped hotels around the world improve elements of their Hotel they had never previously considered.
A few key benefits to our fabulous service are:

- If actions on our feedback are taken, our service is ROI-positive
- Get an in-depth and honest review of each element of your hotel
- Provide valuable feedback to your team
- Improve your hotel from every perspective
- Identify strong and weak points in your hotel and your team
- Improve experience for guests, increasing customer-retention
- Get an honest point-of-view of your guests
- Cheaper, and more secret, than flying out one of your executives
- We identify new potential revenue streams
- Gain discounts from our partners

Our Wonderful Testimonials:

"We've added a few small revenue streams thanks to this service" - London (UK) Hotel Manager

"It's something I'd never considered before, but we've made so many tweaks and new introductions thanks to the recommendations" - Manchester (UK) Hotel Marketing Manager

"The things we change after Secret Hotel Critic will definitely help customer-retention. This service is a bit like Gordon Ramsay's Hotel Hell without the swearing!" - London (UK) Hotel Marketing Assistant

This is a very cool service. I am much more confident in our Hotel now. Is very interesting to see honest opinion on the Hotel as our guests would see it" - Dubai (UAE) Hotel Manager

"The report even pointed out small marks on the carpet our cleaning team had failed to raise!" - London (UK) Hotel Manager

*Please note our clients require that feedback is provided without disclaiming names of properties*